Fluidscapes Careers

Digital Marketing Head

Mumbai
1 Position
6-7 yrs Experience

Job Description:

  • Plan, recommend, prepare and oversee digital marketing strategies for current and potential clients
  • Ensure a high quality and consistent service delivery across the whole digital marketing team, with a methodical approach to managing work schedules, reporting and managing change for the teams
  • Ensure reporting on campaign performance across all our active services to our clients
  • Develop & drive our own digital strategy, including our content marketing and social media activity
  • Plan and manage our social media platforms
  • Review and optimize campaigns, ad groups, keywords and product ads based on performance and company goals
  • Create a comprehensive blueprint and plan for bidding
  • Create & share reports with Clients
  • Design, Ad campaigns, digital and social media campaigns
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Very strong analytical skills, research skills and data-driven thinking
  • Well versed with – Facebook, LinkedIn, Twitter adverts paid promotions on different social media platforms, SMO, Social media ad creation and promotions as well as Google Ads (text, display and YouTube ads and targeting etc.).
  • Should also be well versed with other social media platform’s organic marketing, creation and curation of a new page
  • Instrument conversion points and optimizes user funnels
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Should have hands on experience in native advertising platforms like Taboola, OutBrain, MgID etc.

Requirement:

  • Good time management and organizational skills
  • Hands on experience on any Task Management Software like Asana and Wrike
  • Has to be Excellent leader and should possess good oral and written skills to communicate
  • Can adapt to a dynamic work culture
  • Flexible to long working hours